A partner at the Sterling Cooper Draper Pryce advertising agency, Draper's past is shrouded in mystery. Formerly married and newly engaged, he has a history of prolific infidelity.
Donald Francis "Don" Draper is an extremely secretive junior partner at the advertising firm Sterling Cooper with a secret: he is not Don Draper. Born Richard Whitman he enlisted in the army during his twenties and served in the Korean War under the real Don Draper. When Richard accidentally causes the death of Don he removes his dog tags and assumes his identity so that the family will never know that the real Draper has died. He returned and worked on a used car lot before he began writing ad copy for a fur company, which led to him being hired by Sterling Cooper where his talent for understanding consumers' desires enabled him to rise quickly through its ranks.
Don's personality is one of seemingly many contradictions. Though married to wife Betty, Don carries on multiple extramarital affairs as a way of coping with his emotional problems. Despite having so many sexual partners he is disapproving of the sex-centered banter that dominates office talk and can often be seen chiding colleagues for it. He also is a man of strong ethical conviction who will try not to abandon smaller clients for larger ones based solely on profit, nor will he allow clients to throw away money on futile ad campaigns.
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