One of my favorite stupid stories that we've done for Screened is this look at product placement on Days Of Our Lives, in which otherwise semi-respectable actors and actresses go whole-hog in talking about wonderful everyday products that are delicious and tasty in ways that normal people never would. It looks like Hawaii Five-0 is the latest show to permanently cripple its credibility, with the above scene apparently taking place in the most recent episode of the show.
Just put yourself in the role of the dude who has to act as stage decorator on this scene. You spend half an hour ensuring that the actor is holding the sandwich properly, so as to not obscure the Subway logo, and that all of the other Subway logos are facing towards the camera for maximum legibility. You probably went to college, studied your art for a long time, finally got a dream job on a major show. And now you're ensuring that the world's worst product placement goes off without a hitch. How do you not inflict serious self-harm at night?
My favorite part? The first related video that pops up when the clip stops playing is a cat video starring a kitty named Chuck. Someone knows what's up.
(Of course, here we are talking about Hawaii Five-O and Subway sandwiches, so I guess something's working.)