Season 1 Episode 1 - "Smoke gets in your eyes"

Right from the outset mad men presents us with the smoky, boozy yet elegant scene which most of us associate with the period. It's a revered time now, a time in which men were suited, brylcreemed and brash while women were subservient and passive. It's interesting that even at this early stage, the show displays both the charming era which we all expect and the misogynistic, antisemitic reality which we would rather forget. We are instantly drawn to emphasise with the brooding Don Draper, as he sits alone, mysterious and intently ruminating on some inner enigma. As he brushes off a racist waiter to engage in some faux banter advertising reconnaissance with a chastised black waiter, he immediately becomes a surrogate for our modern sensibilities in this whirlwind world of racism and various indiscretions unthinkable by today's standards.
This episode portrays the two sides of women in this age, we have Joan who believes that a woman's place is on a man's arm, and we we have Rachael Menkin, an oddity in that she is a successful businesswoman who both defines herself on her own terms and see's beyond the minutiae of reserved 60's life (something which makes her and Don kindred spirits). Don once again seems to be a modern man trapped in an exquisite suit when he comes to the aid of his naive new secretary Peggy, defending her from the brash advances of his swaggering yet weaselly underling Pete Campbell. However this idea is confounded during Don's initial altercation with ms Menkin, and by the late reveal that he is in fact married. Don Draper is still the promiscuous, savvy and conscientious man he appeared to be earlier, but our view of him is complicated throughout the episode. Draper is nothing but a complicated amalgam of persona, and as the series continues this is what is likely to draw most viewers in beyond the kitsch of the setting.
By no means have I addressed the numerous facets and details which make this episode, and mad men as a whole so rewarding, but as much as can be made of the convoluted world of mad men none of it can compensate for the personal and unique meaning drawn from each viewer. It is unlikely that two people will reach the same conclusion on any episode of mad men and it is that intimate personal opinion which draws so many dedicated fans to the show, and the reason that you too should take a seat, have a drink and let yourself be mesmerised by smoke and suits.
Roger's Sterling one liners
- "Honestly it can't be that difficult to convince America that Dick Nixon's a winner?"
- "Have we ever hired any Jews? It's just our 11oclock is with Menkins department store and I wish we had someone to make them feel welcome."
- "I don't know Don ... can you?"







































